You’ve heard it before:Content is king!
And it’s true. If you want to run any kind of online
business, you’re going to need content.
Not only that, you’re going to need GREAT content!
But what makes great content?
Great content is content that appeals not only to Google,
but to individual users, as well.
Great content is:
* Grammatically correct
* Free from spelling and punctuation errors
* Well-researched and factually accurate
* Interesting to read
* Useful
* Ideally entertaining in some way
* Written with both Google AND visitors in mind
These days, it is much easier to get traffic from sources
OTHER than Google, so you should make it a priority to
write content that readers will enjoy and want to share.
Written articles should be at least 1,000 words, generally,
to appeal to Google, but you should make sure they are
all enjoyable to read AND useful to readers.
This is what will get you the most traffic in the end,
because that is what will get you lots of social shares.
And ultimately, social shares will get you more traffic
than Google in most cases, AND those shares will help
boost you in Google, too.
Now that we’ve discussed what makes quality content,
it’s time to start talking about some ways to make the
process of creating content a little easier.
There’s no sense spending hours and hours on a single
article every time when you can spend just a few
minutes and have content that is more likely to be
shared than traditional written content!
We’re also going to look at how to create that content
while also appealing to Google, which will get you
additional traffic in the long run.
Tomorrow, we’re going to take a look at what Google wants
to see when it comes to content, so don’t miss it!
